How a $100M supplement brand Finally boosted their conversion rate after 2 years of testing
The Challenge
Obvi had hit a wall. Nothing could beat their control landing page, even after two years of running tests every month.
The Breakthrough
Obvi didn’t need another landing page—they needed a new strategy.
We pitched a story-driven, conversion-optimized advertorial built to sell.
From hook to CTA, we engineered every element to match Obvi’s audience mindset and buying behavior.
The results
+10% increase in conversion rate + profit per session
after 2 years of testing.
finally seeing a 10% lift in conversion rate AND profit per session
About Arcady Media
We turn browsers into buyers for D2C brands with scroll-stopping emails, landing pages, and advertorials.
Find out how we can help you grow your brand.